Featured Project: Mosaic Construction Web Development
Client Response:
Ira Singer, partner of Mosaic Construction said, “Tandem Design exceeded my expectations all throughout the project. They were very patient with the time that it took to organize and complete the project and kept us moving forward. Tandem Design listened to what I needed as a client and incorporated those needs into the projects that they completed for my company.”
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Goals:
Branching out and starting his own construction and remodeling business after many years in the industry, Ira Singer came to Tandem Design needing hit the ground running. Along with a company name, identity and advertising, a web site was essential to his marketing plan.
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Challenges:
On a first year start up budget a custom web site, which spoke to two unique target audiences, was a critical part of the marketing plan. An enticing, easy to navigate web site that outlined Mosaic Construction’s services and caused customer response was needed fast!
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Results:
Quickly, Tandem Design condensed the process to develop and implement a web site strategy to showcase Mosaic Construction’s unique outlook on remodeling and customer service. The design, concept and text for the web site would position them above their competitors and lay the foundation for future advertising and sales. A successful brand and advertising campaign was born from the web site design and development process. Unique URL addresses, within the site, where put in place to track advertising, thus honing in on the best use of advertising dollars for next year’s advertising budget.